What happens on social media, stays on... everybody

Social media became a significant tool of how we express ourselves.

Even if we want or not, people tend to assess others through social media - at work or in our personal life.

We tend to blame it, but it has an impact on ourselves and in most cases, nobody teaches us what was risked we expose ourselves.

So here are some things I’ve learned:

• Be active, be present and be consistent. In this way, you can control how you express yourself online and how others can find only true things about you.
• Be nice and respectful - in real life or in social media, it helps to be good with others.
• Take care of who is in your network. You can tend to grow your network, but hundred of online connections doesn’t mean that they are also relevant. Keep there only significant people for your safety.
• You reach a large audience. There are millions of people using social media and this is a great opportunity for your to present your message. But be carrefour of what you say because you can also receive o lot of criticism directly from these people.
• Evaluate your performance. For each post you have, you can see how many likes or visualizations you have. Find what topics interest more your audience and in what days/hours you get more visitors. Use this and make a strategy.
• Find communities and events to participate in. This helps to meet people with the same hobbies and share knowledge.
• Depending on the topic, you can create paid announcements to reach more audiences. Test them to see the results. In the beginning, invest a smaller budget and see what works for you.

Social media is quite new for us and I don’t know a good guide on this. So if you know something about this, please share it with me. Thanks!

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